Save The Date
New York, NY
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Save the Date, I’ve heard the quote “If you build it, they will come.” I think, “If you need it and they need it and they ASK for it, well, then build it.” After working as an event planner for 3 years, I thought of the concept for Save the Date® from a need in the industry I saw for clients to be able to get “parts of the whole,” and not just the entire planning service. Many planners, such as in-house Corporate, Nonprofit and individual brides, start out needing a space for their event. They were so busy, that the time it took to research, negotiate and schedule a site inspection AT AN APPROPRIATE VENUE took days or weeks. Let’s face it, it’s a full time job…so we made it ours. I realized, Planners needed to find the perfect space and the venues needed sales, marketing and promotion…. Light-Bulb, there is a business in this. What was just an intuitive problem solving solution turned out to revolutionize the event planning industry. All people planning their firm’s event or nonprofits do not need a replacement of themselves, they just need someone to do the legwork, work out the details, negotiate the prices and get contracts in ‘sign-off shape.’ So, Save the Date® was born! Founded 25 years ago, as a simple solution to assist planners in their quest to find their ideal venue, has become an award-winning event planning company, specializing in providing and understanding the best experience for the attendees